California’s second largest city and the United States’ eighth largest, San Diego boasts a citywide population of nearly 1.3 million residents and more than 3.1 million residents countywide. It is forecast to grow to 3.9 million people by the year 2030. Within its borders of 4,200 square miles, San Diego County encompasses 18 incorporated cities and numerous other neighborhoods and communities.

San Diego’s economy has diversified since its roots as a military town in WWII. The region is now a thriving hub for the biotech and telecommunications industries. San Diego is an important manufacturing hub and a popular travel destination, making it one of the most sought after investment markets in the nation. These attributes place San Diego on a solid footing for healthy growth going forward.

San Diego has geographical boundaries on all four sides: Camp Pendleton to the north, the mountains to the east, the Pacific Ocean to the west, and Mexico to the south. As San Diego continues to grow, the region’s planning emphasis will be on residential and open space. San Diego’s limited land supply and challenging entitlement constraints will drive well located industrial product continually higher in value.